Christian Science Monitor | Niche No More: Survey Shows Tablets Are Everywhere NPR The Fire's strong holiday sales were part of a trend that now has nearly a third of all American adults owning an e-book reader or tablet computer. Amazon CEO Jeff Bezos introduces the new Kindle Fire tablet in New York, on September 28, 2011. Now read this! Bargains help push tablets into 30% of U.S. homes U.S. digital reader ownership doubled over holidays Kindle Fire drives tablet ownership numbers up, up, up |