Thursday, January 12, 2012

Satisfaction Lower With Mobile Than PC Websites, May Impact Brand Perception - Marketing Land


Satisfaction Lower With Mobile Than PC Websites, May Impact Brand Perception
Marketing Land
The following chart is the mobile-PC satisfaction comparison produced by ForeSee. [T]he ForeSee study shows that satisfaction with the mobile experience has a significant cross-channel impact. Mobile shoppers who are highly satisfied with their mobile ...

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