The Drum | YouGov 2012 predictions claim Facebook will be number one site Computer Business Review Smartphone ownership is predicted to jump to 68% for 2012, which is a significant increase from the current 40% who currently own a smartphone.YouGov research reveals, however, that mobile advertising is a waste of time. 86% of smartphone users ignore ... 'Marketing potential' in mobile and social media Tech Trends 2012 Poll: Smart TVs Down, Smartphones Up And Print As Dead As Betamax 'Majority' of smartphone users ignoring mobile advertising |