Sunday, January 8, 2012

What Do You Do When Your Business Outpaces Your Brand? Lenovo May Soon Have ... - AdAge.com


AdAge.com

What Do You Do When Your Business Outpaces Your Brand? Lenovo May Soon Have ...
AdAge.com
2 Computer Maker, but It Is Still a Relatively Unknown Brand in Most Corners of the Globe Lenovo is the No. 2 computer maker in the world. But when it comes to overall brand awareness and consumer affinity, it trails rivals. ...