Thursday, September 13, 2012

Google Remarketing: Combine the Reach of Display with the Precision of Search - Huffington Post


Google Remarketing: Combine the Reach of Display with the Precision of Search
Huffington Post
The Challenge: Display advertising has significant limitations when it comes to high impact branding. However, it's worth evaluating Google's innovative "Remarketing" Campaigns which can achieve double-digit click-through and conversion rates, if used ...