Sunday, September 9, 2012

Like it or not, Facebook must reinvent itself - Sydney Morning Herald


Sydney Morning Herald

Like it or not, Facebook must reinvent itself
Sydney Morning Herald
More than any other company, Facebook is positioned to radically expand digital marketing, moving us from today's narrow, intent-based approach to a broader and more familiar persuasion-based model. For that to happen, it needs to step out of Google's ...
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